You know you’r business better than anyone. Act like a journalist and tell your unique story about what makes your company so special. Provide your copy, images and video to us and we will proof it and publish it on travelboulder.com.
Travelboulder.com branded content benefits include:
- Google search results
- Reaching locals and visitors
- Published on travelboulder.com, currently reaching 550-600 users a day.* Google Analytics
- Achieved on travelboulder.com
- Published in our weekly newsletter
- Published on the Travel Boulder Instagram and Travel Boulder Facebook
For additional information on branded content marketing, contact firstname.lastname@example.org or 720-708-6803.
Learn More About Branded Content
“We live in fast-changing times for branding, marketing and advertising. As more and more of us use recording devices that let you skip TV commercials, along with ad-blocking software online, how does a brand get its message across? One increasingly popular strategy is to use branded content.” Source: Essential MK.
What is branded content?
“Branded content is all about people’s stories and their brand’s value that has been created. It is an original piece of content, created by or on behalf of a company in order to promote its product or service. It can take many different forms, including articles, links, videos, blogs, infographics and social media posts on Instagram and Facebook.
The key distinguishing factor between branded content and other forms of marketing is that branded storytelling content is designed to be educational or entertaining, rather than purely promotional. Branded content can earn the attention and trust of consumers, which can ultimately lead to business. When a brand connects with its audience personally and emotionally, that usually triggers a favorable response that gets users talking about the brand.” Source: Neal Schaffer